What We Do
One person keeps your website, your Google Business Profile, and the details ChatGPT reads current, so you never log in and never write the copy. Everything else on this page is a way onto that plan, or something that stacks on top of it.
Which way in depends on what you already have. A site nobody is looking after — start with the takeover. No website, or one you've outgrown — start with the build.
Website Care
Takeover $400 · then from $95/month · Month to month
Most small business websites don't fail at launch. They fail eighteen months later, when the hours are wrong, the phone number is old, and the person who built it has stopped answering. The plan is the product: your site, your Google profile, and the structured data AI reads, kept current by one person you can email.
The takeover — $400 one-time
- Your existing site moved onto my hosting, with backups and security from day one
- Google Business Profile tuned up — categories, hours, services, photos, and your name, address, and phone made consistent everywhere
- Registered with Google and Bing — the indexes AI assistants draw on — and the structured data checked and fixed
- The AI Visibility Baseline included — whether ChatGPT, Perplexity, and Google's AI name you today, re-checked about 60 days later so you can see what changed
- I look first. If the site is locked to a platform that can't be moved, I'll say so before you pay anything
Then the plan
| Plan | Monthly | What's included |
|---|---|---|
| Lean Care Plan | $95/mo | Managed hosting, backups, and security, plus two small edits a quarter — hours, a price, a photo, a line of text. Anything bigger is quoted in writing first. |
| Growth Care Plan | $175/mo | Everything in Lean, with a monthly edit allowance instead of a quarterly one and priority turnaround when something has to change today. |
Who it's for: Anyone with a site that works, more or less, and nobody looking after it. A new build lands on the same plan the day it goes live. Cancel by email; the site is yours and moves with you.
Website Design & Build
From $3,500 · Usually live in 2–4 weeks
A typical build is 5–8 pages, and the copywriting is included. You don't hand us finished text — we write it after we understand what you actually do and how your customers decide. Every site ships with the structured data already in place, so it's readable by ChatGPT, Perplexity, and Google AI from launch day rather than needing to be retrofitted later.
What's included
- 5–8 pages built around your services and service area — not a template with your logo dropped in
- All copywriting written for you and revised until it sounds like you
- Mobile-first, tap-to-call, and fast enough to load on a rural connection
- Full JSON-LD schema: LocalBusiness, Service, FAQPage, and service area markup
- Google Business Profile connected, with your name, address, and phone consistent across the web
- Registered with Google and Bing, the search indexes AI assistants draw on. That raises your odds of being named; nobody can guarantee it
- The AI Visibility Baseline: whether ChatGPT, Perplexity, and Google's AI name you at launch, re-checked about 60 days later
- Your domain, your hosting account, your property. No CMS login required to keep it running
What moves the price
$3,500 is where a build starts, not what every build costs. The site itself scales with how much you need, and anything that has to do something — rather than just say something — is quoted on top:
| Scope | Price | Notes |
|---|---|---|
| Campaign or event page | from $2,000 | One offer, one page — a seasonal promotion, an event, a single service. Usually for businesses already working with me. |
| Local business site | from $3,500 | The typical build — 5–8 pages, copywriting, schema, GBP, Google and Bing submission. |
| Product launch site | from $5,000 | More pages, deeper structure, heavier content work. |
| Online store | +$1,200 | Products, cart, and checkout added to any build. |
| Logo design | +$900 | If you don't have one, or the one you have won't scale. |
| Automation work | quoted | Quote forms that route themselves, online booking, follow-up sequences, CRM and calendar hookups, and anything else that has to talk to another system. Scoped and priced before it's built. |
Built for these industries
Serving Northern BC
You can get a website for $999. Here's what actually happens.
I'd rather say this plainly than have you find it out afterward. There are cheaper ways to get a website than hiring me, and for some businesses one of them is the right call. But the price you're comparing isn't the cost you'll pay.
- You write the copy. This is where most projects die — not in design, but in the six weeks the owner spends not writing the About page.
- You get a login. You will use it twice, then forget the password.
- Your hours change. You open a ticket, or you re-learn the editor, or the site stays wrong.
- Templates ship generic markup. AI assistants can't tell what you do or where you are, so they recommend someone else.
- Support is a queue in another timezone, answered by whoever is on shift.
- In year two the subscription renews whether the site earned anything or not.
- I write the copy. You talk to me for an hour about what you actually do; I turn that into the site.
- There is no login. There is nothing for you to learn, and nothing to forget.
- Your hours change, you text or email me, and it's live the same day. That's the whole process.
- Full structured data on every page, so ChatGPT and Google know what you do and which towns you serve.
- You text or email me. I'm in Vanderhoof, not a call centre in another province.
- You own the domain, the hosting account, and the files. Nothing is held hostage.
The real question isn't $999 versus $3,500. It's whether you want a website or whether you want a second job maintaining one. If you have the time and you enjoy that sort of thing, the cheap option is genuinely fine and I'll tell you so on the phone.
Most business owners I meet don't want a tool. They want it handled.
AI Visibility Audit
Baseline included with every build and takeover · Full audit $1,250, delivered in 72 hours
Before you fix anything, you need to know what's broken. The audit gives you a complete picture of your current AI search visibility — what's working, what isn't, and what your competitors are doing that you're not.
Usually you don't buy this on its own. A shorter version, the AI Visibility Baseline, comes with every new build and site takeover: whether the assistants name you, whether Google and Bing have your site, and whether your structured data and Google profile hold up, checked at the start and again about 60 days later. The full audit below adds the competitor comparison and a ranked fix list. It's repeated quarterly on the maintenance plan, and the standalone price is for businesses outside my area, or anyone who wants the full diagnosis before committing to anything.
No one can guarantee you'll show up in ChatGPT. Not me, and not anyone else who's being straight with you. Google, Bing, OpenAI, and Perplexity each decide for themselves which businesses to show and name, and they change how they decide. Google's own documentation says a correctly built, indexed page still isn't guaranteed a place in its AI answers. What does raise your chances is a site coded so search engines and AI tools can read it, registered with both Google and Bing, and a Google profile that matches it. That part I can make sure of.
What's included
- ✓ AI platform checks: ChatGPT, Perplexity, Google AI Overviews
- ✓ Bing indexing verification (one of the indexes ChatGPT search draws on)
- ✓ Schema / structured data audit and validation
- ✓ Google Business Profile assessment
- ✓ Competitor AI visibility comparison
- ✓ Plain-English PDF report with prioritized fix list
AI Search Foundation Package
Starting at $3,500 · Delivered in 5–10 business days
For a site that isn't coming onto a care plan, this is the fix-everything-once option: we implement everything the audit identifies. When we're done, your business is properly structured for AI search — schema in place, content optimized, Bing indexed, and verified across all major AI platforms.
What's included
- Bing Webmaster Tools setup and site submission
- Full JSON-LD schema implementation: LocalBusiness, FAQPage, Service, BreadcrumbList, and AggregateRating / Review schema (where applicable)
- Homepage and service page content restructuring for AI citation
- FAQ section creation (minimum 5 questions in plain answer format)
- Google Business Profile optimization and NAP consistency audit
- Final verification: Google Rich Results Test pass + AI platform visibility check
- Before/after visibility screenshots and documentation
AI Visibility Maintenance
From $199/month · Ongoing
AI search changes fast. New platforms emerge. Algorithms shift. Your business changes. The plan keeps you ahead of all of it — and ahead of competitors who are optimizing right now.
| Tier | Monthly | What's included |
|---|---|---|
| AI Visibility Maintenance | $199/mo | Monthly visibility checks across ChatGPT, Perplexity, and Google AI Overviews; schema kept current as your services, hours, and offers change and as the platforms change; Bing index monitoring; a full written re-audit every quarter. |
| AI Visibility Maintenance — Growth | $299/mo | Everything above, plus one new FAQ or service page a month written to be quotable, priority turnaround on schema and indexing problems, and content adjustments when a platform changes how it reads your pages. |
| Weekly Competitor Intel Brief | $197/mo | A short email each week naming who the assistants recommended in your category and town, and what changed since last week. Up to five competitors, one category. Reports what they say; it does not change what they say. |
| Competitor Intel Brief — Wide | $297/mo | Up to twelve competitors across three categories or towns, plus a monthly written read on what moved and whether it is worth acting on. |
The rest of what I do.
Priced and sold on their own, and each has its own page. Both stack onto a care plan.
Google Business Profile
The single biggest lever in local search — and one of the strongest signals an AI assistant uses to decide who to recommend. Most profiles are claimed once and never touched again.
- Tune-up — $400 one-time
- Ongoing management — $250/mo
AI Phone Receptionist
Answers every call on the first ring, takes the caller's details, and texts you the message. Built for trades and small businesses that lose jobs to voicemail.
- Setup — $500 one-time
- Monthly service — $249/mo
Not sure which way in?
If you have a site nobody is looking after, the takeover is the cheaper place to start. If you don't have one worth keeping, we build it, and it lands on the same plan. Tell me which situation you're in and I'll point you at the cheaper one, in writing, before anything starts.
Outside my area and just want the diagnosis? The AI Visibility Audit is available on its own for $1,250.